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The proportion of wood floor paving is expanding continuously, and the development prospect of the industry is expected

Time: March 11, 2019 hits: one thousand nine hundred and ten second


 

    With the improvement of living standards, people pay more and more attention to the indoor living environment. The proportion of wood floor paving materials on the ground is expanding, which is conducive to creating a safe, hygienic and comfortable living environment. The future development prospect is very promising.   

     Although in recent years by the real estate investment slowdown and other adverse factors, China wood floor The total output remained stable as a whole, and the output of solid wood composite floor and bamboo floor also increased. In the future, under the adjustment of consumption structure, wood flooring will continue to maintain a stable growth.   

     According to the data of prospective industry research institute, due to frequent changes in real estate regulatory policies, wood flooring sales in China fluctuated. In 2013, China's floor sales volume was about 400 million square meters, a year-on-year increase of 6%, a record high. In 2014 and 2015, affected by the decline of investment in real estate development and the upgrading of residents' consumption structure, the growth rate of wood flooring industry in China decreased, and the growth rate of solid wood composite floor exceeded that of laminate flooring.   

     In addition, incomplete statistics show that in 2016, the total sales volume of wood flooring enterprises with certain scale in China was about 396.8 million m2, with a year-on-year increase of 4.38%. Among them: Laminate flooring was about 210.5 million m2, up 2.18% year on year; Solid wood composite floor is about 104.5 million m2, with a year-on-year increase of 9.42%; Solid wood floor about 4 900000 m2, up 10.03% year on year; The bamboo floor area was about 3400 m2, down 3.13% year on year; Other floors are about 3.9 million square meters, with a year-on-year increase of 6.85%.   

     However, the sales volume of wood flooring is on the rise, but the industry concentration is limited, the proportion of large and medium-sized enterprises is small, and the number of small enterprises almost accounts for 90% of the wood flooring industry. Low market concentration leads to uneven product quality. However, with the aggravation of reshuffle, the market has begun to move closer to the head, and high-quality enterprises have gradually emerged in terms of brand, technology and talent, and are in line with the international advanced level, leading the industry to improve quality and competitiveness.   

     In addition, the wood flooring market in the first tier cities has become saturated, and the second tier and third tier cities have become new competitive territory. In a word, in the future, with the acceleration of China's urbanization construction and the increase of real estate de stocking, the demand of wood flooring market will be unprecedented released, and the unsaturated second and third tier market is undoubtedly the new focus of enterprise development.

 

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