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Solid wood door enterprises to change the way of business philosophy transformation can be smooth

Time: June 23, 2018 hits: two thousand three hundred and fourteen second


 

Last year, as China's economic development entered the new normal, the speed of economic development slowed down, the economic structure began to adjust, and the home building materials market also appeared a cold situation. Some people in the industry said that many enterprises will be merged and reorganized this year, and some enterprises may have to declare bankruptcy. As a real estate downstream industry, solid wood door industry will also encounter the pain of transition period.

World economy shrinks solid wood door industry is affected

The slowdown of world economic growth and the contraction of economic trade volume are the biggest adverse factors of solid wood door industry in 2016. In 2015, the global retail market demand is not strong, the world economic growth has shifted from mainly relying on manufacturing industry to service industry, the trend of global value chain expansion slows down, and the progress of international trade negotiations is slow. These factors will continue to restrain the growth of international trade in 2016. One of the major consequences of the continued downturn in Global trade growth is to increase the risk of trade protection and competitive exchange rate depreciation. As a real estate downstream industry, solid wood door industry has always been limited by the impact of the big economic environment. In recent years, due to the saturation of the domestic market, the solid wood door industry has increased its dependence on foreign trade. In the face of the bad trend of the big environment, the solid wood door industry has shown a downward trend in recent years.

Solid wood door enterprises to change the way of business philosophy transformation can be smooth

It's just the wind of industrial transformation, but the process is slow and painful

In fact, in the face of the economic difficulties in recent years, most entrepreneurs have adopted the mentality of "organic when there is danger", and choose the methods of industrial re upgrading to deal with the crisis. Take the solid wood door industry as an example, many enterprises began to "touch the Internet" four or five years ago. These enterprises started the upgrading and Transformation Road from traditional enterprises to new Internet enterprises by contacting "Internet thinking" and their own understanding.

However, this road is doomed to be difficult to take. Due to the lack of experience, the traditional solid wood door industry can not keep up with the pace of transformation in terms of experience, technology, management personnel and ideology, resulting in the painful and slow pace in the process of transformation. Industry insiders believe that traditional enterprises are often hindered in the process of transformation. Due to the backward thinking and talent system of enterprise managers, most traditional enterprises end up in failure.

Dilemma and the way to survive change management philosophy

In fact, to solve the economic dilemma that solid wood door enterprises are facing or will face, the first task is to change the business attitude of enterprises. The reason why large-scale enterprises such as Lin's wood industry and gujia can continue to be strong depends on their online and offline complementary business model, which can effectively enhance the core competitiveness of enterprises in the mode of world economic contraction and industrial upgrading and transformation.

The second point is that the mentality of the operators should be liberalized after the tide of bankruptcy. If they do not actively try to contact new Internet thinking, they will be trapped in the shackles.

 

 

Last article: In the face of the younger consumer market, products and marketing means should be younger

Next: What are the maintenance methods of solid wood doors?

 

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